The 30% Rule

I read somewhere recently that if a person watches only 30% of a television show’s episodes, they are considered a loyal viewer.  If we break that down, that would be seven episodes out of a twenty-two episode season.  Is it just me or does that seem a bit low?

By this margin I keep track of many more shows than I give myself credit for.  I say that I watch Revolution, Once Upon A Time, Elementary, and Fringe — shows I follow consistantly — as well as claiming 666 Park Avenue, The Mindy Project, New Girl, The Middle, and Last Resort.

Personally, if I claim to watch a TV show, then I’ve seen 90 to 100% of the current season (You’ll notice that NCIS isn’t on the list because as much as I love it, I haven’t been watching it lately).  I will be able to have a solid conversation about any of the first four shows.  But the last five will eventually be met with, “Oh, I didn’t see that one.”

I don’t quite know how I feel about this 30% rule.  On the one hand it means that I’ve ‘seen’ a lot more TV that I previously believed, but on the other you can’t really know a show by watching only 7 episodes in a season.  You can like a show with seven episodes.  But really be considered a loyal fan?  Not so much.

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